
Fortunne Capital
A house built to last longer than a single transaction.
A capital platform that structures real-asset-backed transactions with institutional governance, for companies that need to grow and investors building legacy.
The house
Intelligence applied to capital and wealth decisions.
Fortunne Capital originates, structures, distributes, coordinates and monitors real-asset-backed transactions — real estate, secured credit, energy and equity interests — and works on the organization and protection of family and corporate wealth.
Founded in 2014 and repositioned in 2026 as an integrated platform, it operates through Fortunne Capital and the Fortunne Club community.
“The starting point is not a product shelf. It is understanding the context, the structure and the governance.”
Purpose, mission and vision
What moves the house, what it does and where it wants to go.
- Purpose
- To turn capital into legacy by bringing liquidity to real-asset markets through financial markets.
- Philosophy
- Intelligence for decisions that build the future.
- Mission
- To structure real-asset-backed investments and organize the capital of companies and families, with governance at every stage.
- Vision
- To be the leading real-asset capital platform, recognized for structuring, liquidity and governance.
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Values
What guides every house decision.
- Governance
- Belonging means accepting that no transaction exists without filter, committee, segregated account and reporting; the same standard applies to everyone, including the founder.
- Technical excellence
- Belonging means not accepting ‘almost right’: numbers checked, documents signed, multidisciplinary analysis before any promise.
- Real-asset backing
- Belonging means never promising what does not have an asset behind it; where there is no verifiable backing, there is no Fortunne product.
- Long-term relationship
- Belonging means understanding that the client cycle begins at contribution and does not end there; we build for decades, not quarters.
- Alignment
- Belonging means winning when the client wins: performance over hurdle, co-investment when possible, compensation over the cycle and never at the sale.
- Legacy
- Belonging means deciding each day with the next generation in mind: no immediate result justifies sacrificing a reputation meant to cross time.
Culture
How work is done here.
- Method before product
- No transaction is presented before analysis. Context comes first, structure comes after.
- What does not pass the filter does not enter
- The committee has an independent member and veto power on risk matters. Refusing is part of the work.
- Who structures remains accountable
- The house monitors the transaction until final liquidity. No delivery ends at signature.
- In-house competence
- Finance, engineering and legal capabilities inside the house. What the house analyzes, it understands.
- Discretion as standard
- Wealth, family and company matters are handled with reserve — inside and outside the room.
- Growth without shortcuts
- Regulated acts are performed with authorized institutions. The house grows by the rules, not around them.
Differentials
What separates Fortunne from a product shelf.
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Owner of its own transactions
Originates, structures, distributes, coordinates and monitors. It is accountable for the whole promise.
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Complete platform in two fronts
Companies, investors and families in the same house, with the capital cycle as a structural advantage.
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Institutional governance in an informal market
Safety is the product, auditable in contract.
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Multidisciplinary competence
Finance, engineering and legal capabilities in-house.
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Alignment by design
House co-investment, performance over hurdle and compensation throughout the cycle — not at the sale.
Every transaction follows the same path: proprietary origination, Fortunne’s eight-criterion filter, investment committee with an independent member, execution in a segregated vehicle and reporting through final liquidity.
Fortunne Filter — the eight criteria
- verifiable backing
- stress-tested guarantees
- dual exit thesis
- sponsor track record
- protective structure
- aligned compensation
- understandable product
and the final question — would we invest our own wealth?
Two fronts
One house, two ends of capital.
Fortunne Corporate
Companies, developers, construction firms and projects
“Your project deserves capital equal to its ambition.”
Construction capitalization · capital markets · investment banking advisory · structured consortium · private equity · tokenization · offshore · corporate advisory
Fortunne Private
Investors and families
“From the first investment to legacy.”
At-cost development · asset-backed fixed income · energy · wealth management · financial planning · investment advisory · private equity · structured consortium · crypto assets
Leadership

Petrônio Medeiros Filho
Founder & CEO
“We believe great wealth is built not only by capital, but by the ability to identify opportunities before the market, structure them with excellence and manage them with discipline. Fortunne was born to transform real assets into intelligent investments — connecting companies, investors and families, from the first investment to legacy. Our commitment is to generate long-term value, with governance, transparency and responsibility, contributing to economic development and to the construction of a legacy that crosses generations.”
Lavínia Vlasak and Fortunne Capital
There is one criterion Fortunne applies to every transaction it structures: consistency between what is presented and what is sustained. It is the same criterion that guides who represents the house publicly.
Lavínia Vlasak walks alongside Fortunne Capital in the brand’s institutional communication: a presence chosen for what is rare in the market where the house operates, sobriety in an environment that often rewards the opposite.
Presence
Local presence. International view.
Physical presence in São Paulo, Brasília, Curitiba, João Pessoa and London / UK.
Offshore support entities in the United States, United Kingdom, Portugal and Switzerland support internationalization transactions.
- São Paulo / SP
- Av. Presidente Juscelino Kubitschek, 1327 — Conj. 41 · Vila Nova Conceição · CEP 04543-011.
- Brasília / DF
- SCS Quadra 9, Bloco C, Sala 1002 · CEP: 70.308-200
- Curitiba / PR
- Rua Comendador Araújo, 499 — Conj. 1005, 10º andar · Batel · CEP: 80.420-000
- João Pessoa / PB
- Rua Poeta Targino Teixeira, 251 — Sala SL01 · Altiplano Cabo Branco · CEP 58046-090.
- London / UK
- 3rd Floor, 207 Regent Street, London, Greater London, W1B 3HH, UNITED KINGDOM
